Latin Quotes, Sayings, Tattoos, Phrases & Mottos

Most texts and materials on this site have to do with the Latin language, including its perception in popular culture: movies, tattoos, inscriptions, engravings, bits of ancient philosophy, online Latin resources and company names. There is also information about learning Latin and Greek: textbooks, dictionaries, DVDs and software that can be used in a homeschooling environment.


Business name ideas: How to use Greek to build the image of your company

 
Saturday, July 5, 2008, 21:03 - Ancient Greek Language, Books, dictionaries and texts
Posted by Administrator
As promised, I return to the issue of finding creative and appealing names for modern businesses. Although the economy is going through one of its less stellar moments this may be the right time for people to try new venues and there is no reason to suggest that the number of start-ups has not been on the rise.

Quite reminiscent of the use of the Latin language for naming a business or a product line, Ancient Greek helps create a strong, established image, while adding some sense of sophistication. As with Latin, the simplest way to incorporate Greek is to use a name of a god, a goddess or a well-known historic personality. Here is a brief list of some Greek deities:

Zeus - King of Gods
Apollo - God of Light
Hermes - Messenger of the Gods, god of commerce
Poseidon - God of the Sea
Ares - God of War
Hephasstus - God of Fire
Dionysus - God of Wine
Eros - God of Love
Athena Goddess of Wisdom
Artemis - Goddess of the Hunt
Aphrodite - Goddess of Love/Beauty
Hera - Queen of the Gods
Demeter - Goddess of Grain/Crops

Most of these names are most likely in use. However, you can still come up with something creative and appropriate. How about Artemis as a name for a company that provides hunting and outdoors equipment tailored to the needs of women?

There are more options that one can come up with using the names of Greek heros. In Greek mythology, a hero is someone born from the union of a deity and a human.

Heracles - Mightiest of all mortals; son of Zeus; eventually was granted immortality
Oedipus - solved riddle of the Sphynx
Perseus - Son of Zeus; slayer of Medusa
Jason - Led Argonauts to search for Golden Fleece
Theseus - King of Athens; slayer of Minotaur
Atalanta - Fastest mortal, hunter of the Caladonian boar
Bellerphon Mortal who rode Pegasus
Atlas - Giant who supported earth on his shoulders
Orpheus - Greatest musician married to Eurydice
Titans - Giants who ruled before the Olympic gods
Midas - Richest human; everything he touched turned to gold
Persephone - Daughter of Demeter; goddess of spring


See also:
Greek Gods and Goddesses

One would easily recognize some names used by very successful companies. Midas, of course, is very notable, even though the mythological reference is somewhat ambivalent, because the richness of Midas was connected with his curse.
The resources for somewhat merely willing to do some research in Greek mythology are very vast. If you want to be absolutely sure that your use of a particular name for your new business is correct and appropriate the most definitive source is undoubtedly the Oxford Classical Dictionary.

You would have a much more difficult time relying on Internet resources if you want to explore the Ancient Greek vocabulary in order to find some perfect sounding names for your business. Your best bet is to use the newly published and very affordable Pocket Oxford Classical Greek Dictionary This dictionary, unlike most Ancient Greek dictionaries out there, has a concise and authoritative English-Greek part, along with a pronunciation guide. You can easily look up meanings, pronounce them and determine whether you want to use them in your business' name.

Here are some examples of the words that can be well suited to be used as a company name (even in a modified form if you wish) or a name of a product:

Chreis - need, use
Tachus - fast
Hercos - fence
Kainos - new
Aletheia - truth
Scaphe - tub
Phoros - tax
Trophos - nurse
Stoa - porch
Telos - result
Dynamis - strength

If you efforts prove unsuccessful you can always resort to the help of a company that specialized in naming businesses. You can still tell them that you would like to find something with Greek roots and connotations, if you wish!

See also:
Business name ideas
Restaurant name ideas

<<First <Back | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | Next> Last>>





Privacy Policy